A primary component to successfully managing your enterprise brand nationally and winning locally with all of your locations is listings management. Your brand is everywhere—potential customers are finding you on search engines, maps and online directories all over the place.
SocialSurvey gives the enterprise the control to manage all of the public data about your company everywhere. We start with a the standard name, location and phone data about your business and locations. Then, we add rich data like hours of operation, promotions, photos and videos. Finally, we give you an interface to manage reviews.
Listings Management is about maintaining sanity.
Blake Boyer Freedom Mortgage
Google Rewards Consistency
So, what does Google want? Over 60 percent of their three pack algorithm is based on listing and review signals. They want:
Google My Business Signals
Review Signals
Citation Signals
Company Web Signals
Google wants all of the above across all of your locations to ensure that the physical location is real and correct, and they will crawl 70 other sites in attempt to reference the exact same details.