Making sure all of your content is managed across wherever customers might find you.
Sign Up For Alpha
SocialSurvey Listings
Win Local.
Manage Local.
A primary component to successfully managing your enterprise brand nationally and winning locally with all of your locations is listings management. Your brand is everywhere—potential customers are finding you on search engines, maps and online directories all over the place.
SocialSurvey gives the enterprise the control to manage all of the public data about your company everywhere. We start with a the standard name, location and phone data about your business and locations. Then, we add rich data like hours of operation, promotions, photos and videos. Finally, we give you an interface to manage reviews.
So, what does Google want? Over 60 percent of their three pack algorithm is based on listing and review signals. They want:
Google My Business Signals
Proper Category
Product Service Category Keyword in Business Title
Location (city and state if possible) Keyword in Business Title
Verified GMB Listings
Local area code in GMB Listing
Age of GMB Listing
Photos in GMB Listing
Citation Signals
Inbound links / Quality, Quantity, and Authority
Consistent NAP data on Citations,(all tiers)
Quality / Authority of other citations (non listings like, news articles, blog posts, industry associations)
Enhanced Citations
Citations from Industry relevant domains
Proper category, keyword associations on all citations
Review Signals
Quantity of Local Google Reviews
Product / Service keywords found in the GMB local reviews
High star rating on GMB local reviews
Overall velocity of reviews (GMB and Web Reviews)
Positive sentiment in reviews
Company Web Signals
Authority of Websites
HTML NAP matching GMB listings
Mobile friendly / Responsive website
NAP Schema / JSON-LD on URL referenced on GMB Page
Product / Service keywords in the anchor text of inbound links domain
Google wants all of the above across all of your locations to ensure that the physical location is real and correct, and they will crawl 70 other sites in attempt to reference the exact same details.